"
I had created the rule many years ago, early into my job at Intuit, and quite simply it states:
If you have a budget of $100 to make smarter decisions on the web…. invest $10 in tools + vendor contracts and invest $90 in people (big human brains inside or outside the company to do analysis and the process of producing insights).
"— Avinash Kaushik (via Instapaper)
